| Ambition |
Does the project suggest a big effort and a bigger payoff? Does it push the boundaries of what has been done before? |
| Realism |
Is the project tractable? |
| Focus |
Did the project have a strong armature, or did you consistently address each detail to solving the problem? |
| Stakeholders |
Did you discuss parties besides the decision maker and client who would be affected by the project or who have an interests in its success or failure? |
| Reach |
How many people, firms, or industries is the project likely to impact? Is it likely that effects would multiply beyond the client? |
| Intended Impact |
Are you clear about what consequences you intend to have as a result of implementing the project? |
| Unintended Impact |
Did you consider the consequences that you did not plan for or expect? |